ESG_Blog

Asset managers’ are increasingly trying to integrate ESG into their funds, believing it will demonstrate to investors they are doing good things. Unfortunately, this is being done without understanding that ESG shouldn’t be an output or a target.

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letters-old-typewriter

The world’s longest surviving mutual fund is almost 100 years old (MFS Massachusetts Investors, launched in 1924)! If it’s good performance that enables this and other similarly “antique” funds to survive and thrive, what are they doing that is delivering that performance for so long? What can we learn from them?

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