Content that converts

We are excited to have Ximene Weaver, Head of content at Savvy Investor, presenting at this virtual event.

Which content type is best for engaging and influencing investors? Ximene will share best practices and practical tips on how to optimise engagement and generate more leads, and delve into the elusive ROI: defining value in thought leadership.

Ximene Weaver is Head of Content at Savvy Investor, a world-leading investment content platform for institutional investors and service providers. Having previously worked for M&G Investments, Russell Investments and NatWest Markets, she specialises in investment content creation, financial marketing and business strategy. Ximene has deep insight into the writing, editing, promotion, and consumption of investment content – thus placing her in the unique position to speak on the topic of content conversion and engaging institutional investors.

Content that converts

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