Events

AIM drinks

After work drinks

We are holding some AIM drinks to kick off Q2 where we will also be celebrating the graduation of our first Future Leaders group.

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AIM Social - Bounce

After work

We are remaining hopeful that by August COVID-19 will have settled and we should be able to host our next AIM social. We hope to see you there!

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Expert Speaker Series - Content that converts

1 hour

We are excited to have Ximene Weaver (pictured above), Head of content at Savvy Investor, presenting at this virtual event.

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What will happen next in the world of funds and fund buyers?

Breakfast event

Dylan Emery, co-founder and director of research for Last Word, will talk about what is happening and what will happen next in the world of funds and fund buyers.

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Programmes

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Future Leaders

5 months

From £4,950.00

The Future Leaders course develops your commercial acumen, strategic thinking and planning skills as well as the soft skills to present, influence and negotiate with senior stakeholders. You will also build your network and keep abreast of the latest industry and digital marketing trends.

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Induction

4 half-days

From £1,500.00

The Induction is designed as an introduction to marketing in the fund management industry. As well as training and development for those new to fund marketing, the course also provides the chance to share experiences with peers within our industry.

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Two days over two weeks

From £1,500.00

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Leadership

6 months

From £7,250.00

The Leadership programme is a six day course spread over five months. It is CIM accredited and designed to build confidence, skills and profile in senior marketers. Typically for marketers with 8-10 years’ experience it will provide technical and soft skills and strategic perspectives for those looking to progress in their leadership role.

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Skillset Series

90-minute sessions

From £1,250.00

In an effort to help marketing teams make the most of our unusual times, we have developed The Skillset Series. A series of online marketing workshops covering 12 essential marketing skills in 90-minute sessions.

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The Academy

5 months

From £3,050.00

The Academy is designed to provide a tailored learning, mentoring and networking forum exclusively for marketers within the fund management industry. Taking place over six months, the Academy provides structured training, enhances knowledge and provides a platform for marketers to learn from and share challenges and experiences with peers in the industry.

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Events

2021 New Year's resolutions - Create a plan that actually works!

1 hour

What are your goals for the New Year? We all know that consciously reviewing your habits has many benefits in and outside of the workplace. However, most resolutions fall by the wayside within weeks, if not days, of returning to work.

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Expert Speaker Series - How can Asset Management firms drive value through segmentation?

1 hour

Segmentation plays an important part in achieving marketing excellence. All effective marketing activity starts with the customer, understanding their needs and solving their ‘problems’. Yet so many companies do not fully consider their target market and effectively use segmentation within their marketing strategy. Given the recent shift in the global climate, the importance of rethinking customer strategy and segmentation has increased significantly. In the new normal, what are your segments?

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