The Marketer’s Glossary of GDPR Terminology

With only 3 days left until GDPR becomes official, it’s worth making sure you’re up to speed with knowing your personal data from your pseudonymous data, your data protection officer from your data controller and the difference between right to erasure and consumer consent. This short blog post from Marketo summarises the key GDPR terms all marketers should be aware of.

This article is only available to members.
Register for free now.

Register for free

Register with the Investment Marketers for free to access our content and events. Upgrade to Premium or our programmes later (optional)


Related Content


16 hours ago

Personalisation On B2B Level Is More Important Than Ever.

B2B buyers are expecting a much more personalised experience than ever before. In a world where you can always find something cheaper elsewhere it is more important than ever to deliver a streamlined and enjoyable personal service.

Read more


1 week ago

Marketing Automation and Storytelling

In this blog Spitfire Inbound and Gina Balarin discuss why marketing automation paired with stories are the ideal combination. Gina emphasises that businesses should be utilising their customers stories and testimonials and building them into their marketing across the board.

Read more