AIM High Podcast

The AIM High podcast brings regular insights from industry experts on the opportunities and challenges of investment marketing. Twink Field, White Marble Marketing CEO and Founder, invites an array of guests to cover everything from the evolution and impact of products, practical investment marketing insights to personal development for careers. You can subscribe for alerts for AIM High across all leading podcast directories or click on any of the posts below to stream the episode.

AIM High: Marketing in Asia

In this week’s episode, Twink discusses the nature and fundamentals of marketing in Asia, as she is joined by Lydia Lee, Head of Marketing, APAC at UBS Asset Management and Catherine Hooper, Head of Marketing, Southeast Asia at Janus Henderson Investors, APAC.

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AIM High: The essentials of the US market

With the US and European investment industry requiring different approaches and strategies, Twink discusses the essentials of the US asset management industry as she’s joined by Cynthia Holahan, Marketing Director of North America at Ninety One and Gabriel Altbach, President, Head of North America at White Marble Marketing, Inc.

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AIM High: Segmentation as part of your marketing strategy

As segmentation becomes an increasingly important role in a marketer’s strategy, our new podcast focuses on this often-neglected field. Twink is joined by Babatunde Awopetu, Group Strategy and Marketing Director at Optegra, and Tabra Trezise, Digital Services Manager at White Marble Marketing.

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